This is another tip that comes straight from the Capital Area District Library in the Lansing, Michigan area. Lansing is the state capital and is home to the state library, the Library of Michigan, which maintains the Braille and Talking Book Library (BTBL) for Michiganders who can’t read standard print materials. The Library of Michigan was just blocks away from the Downtown Lansing branch of CADL, where I worked, but lots of their business is conducted by mail or email. I can’t actually remember how my library became a demo site for BTBL—if they approached us, if I pushed for it, if I took it on at someone else’s request, etc. I just remember the box of materials arriving in the mail with my name on them.
The BTBL has a well-established partnership program with public libraries to advertise their services. At first i was a bit confused by this, because I thought that most people who weren’t able to use regular print probably wouldn’t come in to the public library, so it didn’t seem like the advertising would be very effective. However, I learned two key things about how people commonly come to sign up for BTBL service: first, a lot of their clientele are older people who used to be able to read regular print but have lost the ability to do that over time due to age-related illnesses or injuries. Many of those patrons are regular users of a regular public library when they are younger, and transition to the BTBL as their abilities change. Also, especially among younger users, it is common for a friend or a family member to be the person who ‘discovers’ the BTBL and informs them of it—unsurprisingly, people who like to read tend to have family and friends who also like to read, and those people do see the BTBL advertising, and then tell their friends about it.
The Library of Michigan’s BTBL program is maybe a bit more extensive, but comparable, to what is available in other U.S. states. Once a person is enrolled as a patron, they can get:
A ‘talking book’ player specifically dedicated to/designed for audiobook cartridges, and a pretty large selection of commercially-recorded audiobooks
Downloadable audio via an online service called BARD
Braille books, newspapers, and magazines
Locally-recorded audiobooks on items of Michigan/local interest: for example, books by Michigan authors that may not be well-known enough for a regular audiobook to be produced, biographies of local celebrities,
Locally-recorded newspapers and magazines
Described video (DVD or VHS)
As an official ‘demo site’ for the BTBL, my library received a talking book player,a pair of headphones, a talking book audio cartridge (I think it was a Nora Roberts novel), a Braille book (Olivia by Ian Falconer), a bunch of posters and pamphlets about BTBL services, and a stack of applications for service. I also received the contact information of a BTBL employee who patiently, helpfully, and quickly answered any questions I had about the service and sent me more materials whenever I asked. It was great! We set up the demo materials on a little table by the reference desk and talked them up to any patron who expressed interest.
Something that is noteworthy about the BTBL and similar services is that not everyone qualifies for service. However, the BTBL’s requirements are pretty generous. You don’t have to be legally blind to use it. Here’s there description of what will qualify:
“Blind: Visual acuity of 20/200 or less in the better eye with correcting glasses or the widest diameter of visual field subtending an angular distance no greater than 20 degrees.
Visual Disability: Unable to read standard printed materials without special aids other than regular glasses.
Physical Disability: Unable to hold a book or turn the pages as a result of weakened muscle or nerve control due to strokes, arthritis, multiple sclerosis, polio, or other physical conditions that impair the use of arms or hands.
DeafBlind: Severe auditory impairment in combination with legal blindness.
Reading Disability: Organic dysfunction, such as dyslexia, of sufficient severity to prevent reading…”
(Source: https://www.michigan.gov/leo/0,5863,7-336-78421_28313_54234-221827--,00.html)
A ‘certifying authority’ checks one or more of those boxes on the application. Below the list of reasons is a small box for that authority to put in their name, occupation, and contact information, and to verify that they are not a member of the patron’s family. The application states that the certifying authority must be “a [professional such as a doctor, nurse, rehabilitation professional, counselor, therapist, or social worker.” It seemed to me like people with the first 4 conditions would probably have a relationship with a medical professional who would pretty easily be able to sign off on this application for them, but that reading disabilities were a bit more complicated. I contacted the BTBL and was specifically told that public library workers were indeed considered appropriate certifying authorities—meaning I and my coworkers (even my fellow paraprofessionals) could sign off on people’s applications! I never would have expected or known this if my library hadn’t become a demo site, and it was so helpful to know that we could provide an important help to patrons who wanted to sign up beyond handing them the application.
I never ended up signing someone’s application (I was only there about a year), but I definitely let people know about it the few times I handed out applications to people who were interested. Something that can be frustrating about being a demo site is not knowing when your referrals pan out. I don’t know for sure that we signed a single person up for BTBL service, but that’s an occupational hazard of public libraries—we are constantly sending people off to more specialized services, and we rarely end up hearing whether or not the person got the help they needed. I had to re-order promotional materials a couple of times, so I hope that meant it mattered to people.
I wrote in my last post about how I felt like implementing that tip (changing the holiday picture book display) had a reputational cost at work. I had the reverse experience with this tip, which fortunately I think is more typical. Since our Head Librarian knew about my interest in connecting our patrons with the BTBL, when an email about a local conference called '“Libraries Without Walls” came across her desk, she invited me to attend. Libraries Without Walls is an annual state conference about adaptive technology and its role in libraries, sponsored by the Michigan Bureau of Services for Blind Persons. I got to see Braille displays, learn about different screen readers, and meet both librarians and patrons who relied on those and other technologies to interact with print media. I learned a lot, and left feeling really inspired. Unfortunately, the conference doesn’t seem to have a website, but you can learn more about it from this press release from a later year than the one I attended.
The last thing I want to say about this tip is that it’s another example of how easy it is to forget the resources that are out there if you yourself don’t rely on them. Somehow, it was only when I sat down to write this post that it crossed my mind that I have no idea what Texas offers, and I’ve never seen a Texas public library that appears to be a demo site. I just looked it up, and when I go back to work later this week I plan to call the Texas State Library and Archives Commission’s Talking Book Program and see what they can tell me about what my library can do to help connect people to their services.